...rketing [科技情报开发与经济 Sci/Tech Information Development & Economy] "安踏"的差异化营销战略 [西部皮革 West Leather] 如何提高网络时代企业的核心竞争力--从思科、IBM看客户关系管理(CRM) [西南民族大学学报（人文社科版） Journal of Southwest ...
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提出了以客户为中心、电子商务为辅助平台、满足客户的需求为核心，实施产品差异化战略为手段的新的市场营销战略。
The new brought forward market strategy is making the client as center, EC as assistant tools , making the needs of the client satisfaction as core , and actualize product diversity as means .
接下来，给出了以产品与技术差异化、市场营销组合差异化为主要内容的差异化竞争战略实施方案。
Next, given the differential products and technologies, differential marketing combination as the main content of the differential competitive strategy.
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