在我国三网融合的大趋势下，电信产业价值链将发生巨大变革。
Under the trend of the merge of the telecommunication, computer, and cable TV network in our country, great changes will occur in the value chain of telecommunication industry.
主要包括中国联通与竞争对手的市场营销策略、包括中国联通在内的电信行业产业价值链、中国联通客户满意度调查等。
It mainly includes the marketing tactics of China Unicom and its competitors, the value chain of the telecommunication industry, the investigation of customers' satisfaction.
利用波特模型和产业价值链等分析方法，对中国电信业的行业规模、行业现状、竞争态势进行了研究；
The author also studied the Chinese telecom industry in the aspects of scale, present conditions and competition situation by the analytical approaches of Porter Model and industrial value chain.
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