本研究重点分析了汉字在现代标志设计中的优势体现，并就如何使用汉字的双重性进行标志设计作了深入的论述。
The advantages of Chinese characters application on modern mark design were analyzed and the ways to make use of Chinese characters duality were discussed.
汉字图形与标志融合过程就是利用现代设计意识对汉字文化的传承与超越的过程。
That Chinese square character hanging together logo is the course of sending and holding and exceeding with modem designing consciousness.
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