现代社会经济繁荣，传播技术日益发达，赋予体育运动新的意义和社会传导功能。

In the modern times of our society, as the economy and the technology of communication developing greatly, sports are endued with new values and the function of society communication.

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由于现代国际体育竞赛日益频繁、激烈和精彩，加之现代传播媒介的迅猛发展，使得更多的人们愿意利用闲暇时间通过观看体育比赛来丰富余暇的文化生活。

Because of international games becoming more and more frequently, intensely, splendidly, and rapid development of modern medium, many people are will to take appreciating game as leisure activity.

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