consumer behavior and characteristics
消费行为与特征
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基于血缘关系的利他性消费行为,是中国老年人结构性消费特征中的一个亮点,也是中西方老年消费行为研究鲜见的领域与课题。
The kin altruistic consumer behavior is one of the structural consumer characteristics of Chinese elder, and also is a infrequent research field or topic both in China and west.
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