网络社区的概念与分类研究--1a3.cn中国新闻观察中心 关键词：网络社区；虚拟社区；消费者网络社区 [gap=380]Keywords:Network communities; virtual communities; consumer network communities
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当消费者被邀请参加网络社区，他们期望营销人员会听取并考虑他们的想法。
When consumers are invited to participate in online communities, they expect marketers to listen and to consider their ideas.
一家市场领先的消费电子机构的消费者研究的主管创建了一个有接近5万名消费者组成的网络社区来讨论产品开发和营销议题。
The head of consumer research for a leading consumer-electronics organization created an online community of nearly 50, 000 consumers to discuss product-development and marketing issues.
作为创建网络社区以帮助市场推广者洞察消费者需求的先行者，赫森在1999年联合创办了Communispace公司。
A pioneer in creating online communities to help marketers gain consumer insights, Hessan co-founded Communispace in 1999.
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