研究的对象是济南市区在校大学生群体，年龄在18—23岁之间，他们大都具有鲜明的个性和消费决策风格。

The object of study is in the urban university students in Jinan, aged between 18-23 years old, most of which have distinctive personality traits and consumer decision-making styles.

youdao

基于这样的环境和背景，本文以消费者决策风格为细分基础，展开了针对大学生的奢侈品购买动机研究。

Considering such kind of situation, this dissertation is examining the university students 'luxury goods purchasing motivation based on the consumer decision-making style segmentation.

youdao

因此，在开拓国外市场时，营销者必须充分意识到消费者决策风格的文化差异。

Therefore, the marketers have to become fully aware of cultural differences in consumer decision-making styles when exploring foreign markets.

youdao