沃纳菲尔特把资源宽泛地界定为“任何可以被认为是特定企业优势和劣势的东西”(1984,第172页)。
Wernerfelt broadly defines a resource as ‘anything which could be thought of as a strength or weakness of a given firm’ (1984, p. 172).
资源观的奠基人,沃纳菲尔特也持同样的观点并坚持“对企业而言,资源(定位)和产品(市场定位)是同一枚金币的两面。”
The founder of the resource-based view, Wernerfelt, also shares the same idea and maintains that ‘for the firm, resource [position] and products [market position] are two sides of the same coin.’
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