武林风在商誉和公共关系方面做得比较成功，在社会上有一定的影响力。
And the martial arts style in its goodwill and public relations more successful. In the community have a certain influence.
但是武林风缺乏无形资产的管理机制，开发与利用还很盲目，不够系统，缺乏对已形成的无形资产进行保护。
However, the 'wulinfeng 'lacks a mature management system for intangible asset in relation to development and Utilization, the deficiency of intangible protection is necessary to be focused.
武林风无形资产的价值实现目前还很单一，主要有广告和赞助两个方面，相对来说，赞助的效果要优于广告。
The value of intangible assets to achieve is single, mainly confined to two aspects of advertising and sponsorship, relatively speaking, sponsoring more effective than advertising.
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