正如舒尔茨在其回忆录中对1983年伊始的描述，“我想找到一种能为美苏关系带来新起点的策略。”

As Shultz wrote in his memoirs about the start of 1983, "I wanted to develop a strategy for a new start with the Soviet Union."

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正如营销专家唐·舒尔茨教授所言，现在唯有“通路”和“传播”才能产生差异化的竞争优势。

Just as the marketing expert Professor Tang · Schultz said, the "pace" and the "communication" produce different competition advantage now.

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