他表示：“这是一种在没有回报追踪记录情况下进行的情绪化概念销售，这使它们的处境更艰难了。”
"It has been about an emotional sale of a concept without a track record of returns, so that has made it harder for them," he said.
最近，名人在儿童向广告中的作用常常被与主持销售的概念混为一谈。
In the recent past, the role of celebrities in advertising to children has often been conflated with the concept of host selling.
他们只是简单的认为销售T恤衫将是因特网上的一个新概念。
They just thought that selling t-shirts would be a novel idea for the Internet.
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