格伯纳(George Gerbner)等人提出 的涵化理论(Cultivation Theory)指出，“看电视”能够培养受众的现实观、世界观
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格伯纳的该研究被称为培养理论研究，是一个著名的思考和探讨大众传媒影响力的研究范式。
This research of Gerbner, called the cultivation theory, is a famous research model to think and discuss the mass media's influence.
“我强调一定要全力以赴，如狼似虎的将他拉拢过来。”高级副总裁乔纳森·罗森伯格在写给他同事的邮件中说道。
"I all but insist that we pull out all the stops and pursue him like wolves," senior vice President Jonathan Rosenberg wrote to his fellow executives.
不过罗利市北卡罗莱纳州立大学的工程学教授拉里·西尔弗伯格认为，如果圣诞老人已经学会时空冲浪的话，他或许还是得担心这一点。
Or perhaps he does, if he has learned to surf the waves of space-time, believes Larry Silverberg, an engineering professor at North Carolina State University in Raleigh.
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