卓越的服务是产品价值的重要延伸,是品牌形象的重要体现。
Excellent service is an important extension of product value, is an important manifestation of the brand image.
其他品牌的术语和概念的适用性很有限的营销服务包括家庭的品牌线,家庭包装,品牌延伸,品牌和战斗力。
Other branding terms and concepts which have limited applicability to the marketing of services include line family branding, family packaging, brand extensions, and fighting brands.
然后,对好孩子集团的品牌战略进行了分析,包括了产品和服务并重的品牌定位,多品牌战略指导下的品牌延伸两个角度。
The article illustrates detailed brand strategy which covers the product positioning with service as the key element, brand extension under muti-brand strategy.
应用推荐