顾客希望可以直接接触产品并与其他不同的品牌比较，而不是仅从柜台外侧有限的看看商品。

Consumers want to be able to touch products and compare different brands directly rather than being limited to looking at products from behind a counter.

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你将如何与这一代沟通？更重要的是，如何捕捉他们有限的注意力做到忠诚的品牌宣传？

How can you connect with this generation and, more importantly, capture their limited attention to create loyal brand advocacy?

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这些品牌必须是有流通股的股份有限公司。

The brands had to be public limited companies with liquid stock.

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