这些问题给传统经济学在研究旅游选择行为带来了很多困惑。
Behavior study of tourism choice is faced to a lot puzzle by these problems in traditional economics.
本文运用行为经济学原理解释出游者在选择旅游产品的过程中的一些“反常”现象，以期补充传统经济学对旅游选择行为的研究。
Behavioral economics principle is used to explain some "abnormal" phenomena during the process of choosing tourism products in the thesis, which supplements traditional research on tourism choice.
同时，笔者尝试建立了旅游选择的行为经济学模型和过程模型。
Meanwhile, author tries to set up behavioral economics model and course model tourism choice.
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