在数字世界，建立新品牌要比扭转老品牌的颓势来得更容易。
In the digital world, new brands are easier to create than fixing momentum issues with historically large brands.
利用这种产品的起源，Kimbery - Clark快速对它进行了重新品牌化，并将纤维棉包装成女性卫生产品并被称赞为全世界女性的救星。
With a quick re-branding that actually capitalized on their product's origin, Kimbery-Clark packaged cellucotton as feminine hygiene products and was hailed as the saviors of women everywhere.
经过一年的宣传，这一新品牌已经与世界上许多知名品牌并驾齐驱了。
After one-year publicity this new brand rises alongside many world famous brands.
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