第一个公司创建了一个新类别，定义了一个新产品，带来了一项新技术，或利用一种新的销售策略确实有短期的定价能力。
The first company to create a category, define a new product, bring a new technology to a market, or exploit a novel distribution strategy does have short-term pricing power.
文章在广告影响需求条件下，考虑了双寡头垄断企业竞争下的新产品动态定价问题，提出了一个竞争性动态定价策略。
The pricing of new product in a duopoly is studied and offers a competitive dynamic pricing strategy with the effect of advertising on demand.
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