市场营销学所研究的产品就是整体产品，整体产品的概念包括三个方面的内容：即实质产品（又称核心产品）、形式产品和延伸产品。
即使产品整体的概念是优秀的，令人沮丧的控件也会导致经常发生的低级烦恼。
Frustrating controls can lead to a constant low-level annoyance, even if an overall product concept is excellent.
致力于提供从产品概念企划到产品外观、机构、软体、硬体的整体解决方案。
We provide comprehensive solutions to our customers ranging from conceptual product scheming, product appearance, product mechanisms, software design and hardware planning.
企业对本行业的产品和市场要有整体概念，才能形成现代营销新观念。
Only with a overall conception of the products and markets in its own trade can an enterprise form a new morden marketing conception.
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