“我就喜欢”这句话对麦当劳十分有效,但是对汉堡王可能就没什么效果。
"I'm loving it" works for McDonald's, but it would be unlikely to work for Burger King.
但是,麦当劳销售额的上升也有赖于其他因素,如延长营业时间,接受信用卡和借记卡,展开声势浩大的“我就喜欢”主题营销活动以及推出更为昂贵的新食品。
Contributing more to the sales resurgence, though, have been longer hours, accepting credit and debit cards, the high-powered "I'm lovin' it" marketing campaign and pricier new food items.
What about, 'obey your thirst?' Okay. 'I'm lovin' it?' McDonald's.
那这个呢,"服从你的渴望",对 "我就喜欢",麦当劳
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