“如果不快速推向市场，创意会随时间而贬值，”执掌IBM研究部的保罗·霍恩说。

"The idea devalues itself over time if you don't get it to market quickly," says Paul Horn, who oversees IBM's research.

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可是，商学院里却堆积着大量的案例研究，证明很多公司都因为没有意识到海外市场的快速增长而错失时机。

But business-school case studies are littered with companies that didn’t appreciate how fast overseas capacity was growing.

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因此，对家具企业快速反应市场的生产方式的研究正是目前我国家具企业急需努力去探索的课题。

So the research of mode of production which is fast reaction of market exactly in our country furniture enterprise is subject that needs to be explored badly at present.

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