品牌建筑是建筑在当代消费文化影响下所做出的反应。

Brand building is the response of architecture to the influence of contemporary consumer culture.

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在当代消费文化语境中，“文学经典”作为一种特殊的“消费品”面临着种种困境。

In the context of contemporary consumptive society, "literary classics" as a special class of consumer's goods face varieties of dilemma.

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内容摘要：在当代消费文化语境中，“文学经典”作为一种特殊的“消费品”面临着种种困境。

Content abstract: in the contemporary expense culture linguistic environment, "the literature classics" take one kind specially "the consumable" to face all sorts of difficult positions.

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