广告英语的文体特征 [九江学院学报 Journal of Jiujiang University] 英语广告文体的修辞手段及词汇特征 [杭州医学高等专科学校学报 Journal of Hangzhou Medical College] 试析英语广播广告的文体...
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接下来，本文从词汇、语法及修饰三个层面分析了广告英语的文体特征。
Next, this dissertation introduces the elements of an advertisement and the stylistic features of advertising English from three levels-on lexical one, grammatical one and rhetorical one.
第一章介绍了英语诗型广告的文体特征以及它在翻译中的制约因素。
Chapter One starts with a brief introduction to the stylistic features of English poetic advertisement and its constraints in translation.
作为一种具有很高商业价值的实用性文体，广告英语是现代英语的一个重要组成部分，具有独特的语言特征和交际、劝说功能。
As a practical variety with high business value, advertising English is an important component of modern English, it has its own special linguistic features and communicative and persuasive functions.
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