一份来自世界广告研究中心的调查显示,在2005年57%的欧洲人称当他们要寻找商品或服务时第一反应会去翻黄页。
A survey by the World Advertising Research Center found that in 2005, 57% of Europeans said they would turn first to the printed yellow pages when seeking goods and services.
报告还显示当前网络广告已经占到媒体广告的16%。这份报告是由网络广告局、Pricewaterhouse Coopers和世界广告研究中心共同发布的。
The report — compiled in partnership with Pricewaterhouse Coopers and the World advertising Research Centre — shows that online advertising currently accounts for 16% of media spending.
去年《时代周刊》一份报道指出“耶鲁大学食品政策与肥胖研究中心的数据表明,每一年学龄前儿童(2岁到5岁)平均观看了507个面向儿童设计的谷物食品广告。”
According to a Time magazine story last year, “The Rudd findings...show that each year preschoolers (ages 2 to 5) see an average of 507 cereal ads that are designed to appeal to kids.”
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