广告主也可以通过广告点击次数来准确评估人们对广告的反应。
Advertisers can also precisely measure the response to an advertisement through the number of times an AD is clicked on, which is difficult to do with traditional television, printing and boards.
Google公司称其2009年第四季度美国的用户点击广告次数环比上涨了9%.
Google said recently that its paid clicks in America (the number of times a user clicks on an ad) rose by 9% in the last three months of 2009 compared with the third quarter.
(全球知名的互联网统计公司comScore2009年的一项研究表明,只有16%的用户曾经点击过广告,8%的用户占所有点击次数的85%)。
According to a 2009 comScore study, only 16 percent of users ever click on an ad, and 8 percent of users accounted for 85 percent of all clicks.
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