《广告写作的艺术》（The art of Writing Advertising） 7.《100则最杰出的广告》（The 100 Best Advertising） 四、演讲与报告 关于广告的真实性。
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他接着是一个广告公司的艺术总监之前，他开始写作和说明儿童读物。
He went on to be the art director of an advertising agency before he began writing and illustrating children's books.
公益广告的写作同样需要讲究新颖贴切、形象生动等艺术手法，注重语言技巧。
The writing of public welfare advertisement also needs the art of new senses, apt words and lively images and lays stress on linguistic skill.
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