市场驱动因素是指促使企业实施全球营销战略的市场方面的影响因素，包括顾客需求的逐渐趋同、全球顾客群的成长及由此催生的全球市场的形成。
对于各个市场的相关前景和各自的驱动因素，人们看法各异。
There are differences of opinion about the relative outlook for individual markets and drivers specific to each.
Eric Grosse：这个问题很好，因为市场规模绝对是驱动因素之一。
Eric Grosse: That's a good question, because scale is definitely a driving factor here.
美国的早期技术渗透和大量的研发活动是该地区嵌入式系统市场的主要驱动因素。
Early penetration of technology and considerable research and development activities in the United States are the primary drivers for the embedded system market in this region.
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