宣传制胜 (winning through publicity) 第三节 竞争地位与竞争战略 一、市场领导者的战略 (Market-Leader Strategies) 1.
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如今Google准备去购买而不是去建设市场领导者地位标志着一个巨大的战略改变。
That Google is now prepared to buy, rather than build, market leadership marks a big strategic change.
在学习过程中,企业可能会遵循一种战略,即模仿市场领导者的创造力,改造它并形成独创性和市场价值。
In the course of learning, a company may decide to follow a strategy of copying the creativity of industry leaders, modifying each copy enough to give it some originality and market value.
通过结合各个市场领导者的核心能力,合作伙伴们以最快的效率、最短的上市时间和最少的错误,创造了一个产品开发和推出的战略。
By combining the core competencies of each market leader, the partners have created a product development and launch strategy with maximum efficiency and time-to-market, and minimum mistakes.
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