随着市场竞争格局的变化，我国企业已由纯粹的产品竞争转向品牌竞争。
With the changes in the pattern of market competition, Chinese enterprises have changed purely competitive products to brand competition.
特别是我国加入WTO之后，国际间的商务流通迫使市场竞争格局发生了新的变化。
Especially after our country join WTO, the business of the international circulated to force the market competition structure and form to take place new variety.
在目前市场竞争格局下，房地产企业必须在战略高度上做好品牌运营才能立于不败之地。
In the current market competition, the real estate company must do well on the brand in the strategic operation and can be invincible.
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