引入高素质的技术和管理人才，应用高效率的管理模式，利用高速传递的多重信息，开发新产品，巩固老客户，开拓新兴市场成为应对挑战的最佳战略。

Introducing skill and management talents, adopting high efficiency management mode and information, developing new product and exploring the emerging market are the best strategies to face challenge.

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也就是说，当你花费了大量资金来开发适用于iPhone、黑莓和Android智能手机系统的应用程序以后，你只能接触到市场上一半的潜在手机客户。

In other words, after you develop expensive apps for iPhone, BlackBerry and Google Android smartphones, you will be reaching only half of potential mobile customers.

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市场营销通过发现现有产品的市场空间、未开发的需求和新的使用者以及创造销售、分销和客户服务的新过程引领着企业。

Marketing is taking the entrepreneurial lead by finding market segments, untapped needs and new USES for existing products, and by creating new processes for sales, distribution and customer service.

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