通过半岛电视台对奥巴马在安卡拉和伊斯坦布尔两天行程中演讲的直播报道,这一信息也被数以百万计的媒体受众所获悉。
That message was also received by millions tuned into Al-Jazeera's live coverage of Mr Obama's speeches during his two-day tour to Ankara and Istanbul.
的确,去年除FOX之外,其他所有的网络媒体受众平均年龄都达到50多岁。由于广告商更关注节目在18 - 49岁观众中的反响,这个现象(对于传媒业来说)意义深远。
Indeed, every network except Fox had a median age of 50 or over last year. That is significant because advertisers tend to be most interested in how a show rates among people aged between 18 and 49.
广告商必须调整他们的方法来接触这些受众,同时也必须调整他们的劝说策略来适应网络媒体。
Advertisers will have to adjust their methods to reach these audiences and will have to adapt their persuasive strategies to the online medium as well.
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