波士顿咨询集团为该方法定名为“增长-份额矩阵（Growth-Share Matrix）”，由于该方法构造了一个四象限的分析矩阵，也称之为“四象限法”。“BCG”法的
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波士顿增长-份额矩阵 BCG Grow-Share Matrix ; Share Matrix
增长份额矩阵 GROWTH SHARE MATRIX
波士顿增长份额矩阵 Share Matrix
增长份额矩阵被指责会使企业过分沉迷于市场占有率，在市场流动性日益增加的情况下，这会令其无法统御全局。
The growth share matrix has been blamed for persuading companies to focus obsessively on market share. In a world where markets are increasingly fluid, this can blind them to the bigger picture.
增长份额矩阵掀起了企业管理和咨询业中应用矩阵的热潮，一时间没有哪个自重的报告或理论中少得了矩阵。
The growth share matrix started a fashion for matrices among management consultants. For a while no self-respecting report or theory was complete without one.
矩阵的两轴是对应的市场份额(或现金创收能力)及增长率(或现金需要度)。
The two axes of the matrix are relative market share (or the ability to generate cash) and growth (or the need for cash).
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