The most innovative point is the Brand Portfolio Plan for creative industry park, which is based on David Aaker's theory.
以戴维·阿克的品牌组合理论为基础提出园区的品牌组合设想,是本研究的主要创新点。
参考来源 - 国内LOFT创意产业园区的品牌化研究·2,447,543篇论文数据,部分数据来源于NoteExpress
但通用汽车并没有拥有一个盈利的品牌组合。
What General Motors doesn't have is a portfolio of profitable brands.
尽管市场在缩水,通用一直认为广泛的品牌组合很重要。
Despite its shrinking market share, GM has always argued that there is value in its broad brand portfolio.
我们有一个观点,即我们能够作出积极的改变我们客户的品牌组合。
We have a vision that we can make a positive difference to our customers' brand portfolio.
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