品牌形象的传播 ( Communicating the Brand Image) 完成了定义品牌识别和与消费者建立关系深化品牌形象的步骤后，这一品牌形象需要消费者认知就要向他们进行大规模
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另外，这种单一的营销策略也无法向大众进行品牌形象的传播。
Additional, this kind of onefold sale strategy also cannot have the transmission of brand image to the masses.
拥有丰厚文化资源的武当山，其文化品牌形象的传播存在较多问题。
Though Wudang Mountain has rich cultural resources, its brand image communication has many problems.
分析了药品包装中的品牌形象，结合药品包装在药品品牌传播中存在的问题，提出通过药品包装进行品牌形象的传播是一条可以充分利用的策略。
It analyzed the brand image in medicine packaging. Based on packaging problems in medicine brand publicity, it proposed a brand strategy to fully utilize brand publicity through medicine packaging.
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