为了增强自身实力,企业必须走出国门,实施品牌国际化策略,树立国际品牌。
In order to strengthen themselves, enterprise must walk out of country door, implement brand internationalization strategy, set up international trademark.
最后论文提出了品牌设计的国际化框架,重点对品牌识别设计的国际化策略进行了探讨。
Finally, the thesis brings forward a frame of brand's design internationalization, which emphases on the internationalization of the brand'sidentification.
然后又比较了国际品牌和国内品牌设计的不同国际化策略。
Then the thesis compares internationalization strategy of international brand design with domestics.
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