听起来很容易，但是这样吗？对任何有多种媒体财产的媒体公司来说，从单一媒体向多媒体营销过渡，这个任务实在令人气馁。
Sounds easy enough, but is it? Transitioning from mono-media to multimedia marketing can be a daunting task for any media company with multiple media holdings.
媒体在20世纪的运作方式是单一的—仅仅是观看。
Media in the 20th century was run as a single race — consumption.
是一个社会媒体搜索和分析平台，可以把所有来自互联网的内容整合成单一的信息流。
Is a social media search and analysis platform that aggregates user generated content from across the Internet into a single stream of information.
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