企业必须在营销危机发生前和发生后加强与公众的沟通和联系，才有可能对其进行预防或实施有效管理。
Therefore, enterprises should enhance communication with general public both before and after marketing crisis, in order to take precautions and manage.
在这一过程中，艺术自身的价值并没有被损耗，相反其渗透力和与公众的沟通大大加强了。
During this process, the value of art should not depreciate; instead its interaction and infiltration with the public would be strengthened.
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