本文指出，电视节目的策划制作与收视实践，是一种仪式的现代性表征。
This article pointed out that the planning and production of television programs, as well as the watching practice are ritual representation of modernity.
广告创意是介于广告策划与广告表现制作之间的艺术构思活动。
Advertising is a creative advertising between planning and production of advertising performance between the idea of artistic activities.
从事文艺编导方向要学习电视节目制作技术、策划与研究、文学戏剧理论、视听语言、戏曲、舞蹈、音乐、影视精品赏析。
The direction of art director in television production techniques to learn, planning and research, literary theory of drama, visual language, drama, dance, music, film quality appreciation.
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