虽然像电视广告和平面广告这样的传统“付费”媒体仍然发挥着重要作用,但现在的公司还可以利用许多其他形式的媒体。
While traditional "paid" media such as television commercials and print advertisements still play a major role, companies today can exploit many alternative forms of media.
E是加强对烟草广告和其他形式行销的禁令。
E is for enforcing bans on tobacco advertising and other forms of marketing.
互动的、直接的和其他形式的非传统的广告占据奥美去年收入的一半以上,而10年前,只是15%。
Interactive, direct and other forms of non-traditional advertising accounted for more than half of Ogilvy's revenue last year compared with about 15% ten years ago.
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