特别是，公众对于风险资讯的 來源、管道与可信度相当敏感，往往对资讯的來源与内涵产生「信任的感知 （perception of trust）（Frewer 1999）关系。
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我已尽力向你们展示，人类的信任不仅被错置，它也是短暂的，依赖于人类所感知为有形的。
I have efforted to show you not only that mans' trust is misplaced but that it is transient and dependent on what man perceives to be tangible.
关键事件包含在信任中，转换成本和感知替代不是客户关系驱动因素的构成部分。
Critical events is contained in trust, switch cost and perceived substitution are not in the structure of customer relationship drivers.
结果显示研究模型具有良好的预测性，感知风险和信任是消费者网上购买行为的重要影响变量。
The result showed that the model had a good prediction, and Perceive Risk and Trust were the driving forces to lead online shopping.
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