然而,到18世纪末,随着英国橡木供应的稀缺,那里的造船厂转向柚木,并在其中找到了理想的替代品。
However, toward the end of the eighteenth century, as British oak supplies grew scarce, shipbuilders there turned to teak and found in it an ideal substitute.
替代方案对供应商构成了可靠的威胁,即使转换的能力受到限制。
Alternatives provide a credible threat to suppliers, even if the ability to switch is constrained.
解决之道是,尽可能进行多元化经营,尽力把自己打造成不可替代的供应商,使客户永远不会弃你而去。
The answer is to diversify if you can, and try your best to be an irreplaceable supplier so that you can never be dumped.
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