虚拟社群之社会资本对资讯使用意愿之影响。

The Effects of Social Capital and Information-Using Intention Within …

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本研究基于用户的角度，主要探讨了用户对于3G业务的使用意愿及其影响因素。

This research based on user's view to probe into users'adoption intentions of 3G services and the factors which influence consumers' intentions.

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第二，在“技术特征”对“感知易用性”和“感知有用性”对“使用意愿”的影响作用上得出了与以往研究不同的结论。

Second, some different conclusions are obtained on the impacts of technology characteristics toward perceived ease of use and perceived ease usefulness toward behavioral intention.

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