体育学刊 关键词:体育传播产业; 世界贸易组织; 体育资源; 中国 [gap=883]Key words:sports communication industry; WTO; sports resource; China
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立足体育推广和文化传播,创造产业市场空间。
Gain a sizable market share in the concerned industry by promoting sports and cultural transmission.
同时,体育产业也为电视媒体提供了丰富的传播内容,提高了电视的收视率,带动了电视媒介经济效益的增长;
On the other hand, sports industry enriches TV programs, helps to increase the viewing rate and propels to increase TV economic benefits.
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