Kim Goodwin（2002a）已经创建了 人物角色假设 （persona hypothesis）这个术语，它是标志和综合人物角色，也就是下一章我们会详细讨论的 用户原型 （user archetype）的第一步。
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这些变量可能会和你在人物角色假设时发现并确定下来的那些变量差不多。
These variables may be very similar to those you identified as part of your persona hypothesis.
尽管不经过研究很难完全预测，这些变量常常作为消费品人物角色假设的依据。
Despite the fact that these variables can be difficult to fully anticipate without research, they often become the basis of the persona hypothesis for consumer products.
考虑到收据用户数据之前精确预测行为变量十分困难，另外一个建立人物角色假设时的有用方法是使用人口统计学变量。
Given the difficulty in accurately anticipating behavioral variables before user data is gathered, another helpful approach in building a persona hypothesis is making use of demographic variables.
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