本文在对国外人造草坪行业进行调研分析的基础上，应用波特五力模型分析了国内人造草坪行业内外环境；
In this paper, the foreign artificial turf industry was researched and the Porter's Five Forces Model was applied to analysis the domestic artificial turf industry and its external environment.
论文的研究对象是翔鹭石化及其所处的行业环境，研究所用的方法主要有SWOT分析与波特五力模型分析。
The research object of thesis is XLP petrochemicals, study use of the method mainly includes SWOT analysis and Porter's theory .
第四部分，运用五力模型分析了通软公司所在行业的竞争态势，通过运用价值链理论和SWOT分析方法对浪潮通软公司进行分析，选择了SO战略；
The forth part analyzes the industry's competitive status and the situation of the company through the use of the 5s model and value chain theory and SWOT , and then chose the SO stratagem .
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