互联网增值服务是通过互联网的除域名注册及虚拟主机等基本服务以外的服务。主要以网络社区为基础平台,通过用户之间的沟通和互动,激发用户自我表现和娱乐的需求,从而给个人用户提供各类通过付费才可获得的个性化增值服务和虚拟物品消费服务,主要服务包括会员特权、网络虚拟形象、道具、个人空间装饰、个人交友服务等。
根据中国法规规定,互联网增值服务运营商必须申请ICP牌照。该牌照有效期为5年,每年年检1次。
According to Chinese regulations, Internet Value-added Service Providers must apply for an ICP license, valid for 5 years, and have it renewed annually.
目前,腾讯把为用户提供“一站式在线生活服务”作为战略目标,提供互联网增值服务、移动及电信增值服务和网络广告服务。
Presently, Tencent is providing value-added Internet, mobile and telecom services and online advertising under the strategic goal of providing users with "one-stop online lifestyle services".
IPTV这种在互联网时代更为灵活的传媒方式对于未来电信运营商、内容运营商、IT服务提供商的增值都有着巨大的影响。
IPTV, a more flexible communicating method in this Internet world, has its huge influences on the increment of the ISP, ICP and it service carrier in the future.
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