... 了解自己的购物中心(Study Your Center) 了解你的竞争者(Study Your Competition) 问题与机会点(Problems/Oortunities) ...
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阅读最新的杂志来了解你的竞争者如何推销他们的产品是很注要的。
It is important to read current magazines to see how competitors market their product.
你还应该将你的产品和竞争者的产品相互比较，从而了解各自相关的长处和短处。
You should also compare your product with your competitors to understand the relative strengths and weaknesses of each.
了解他们竞争者的动向，这会让面试官知道你在了解其公司的市场地位这个问题上用了心思。
Understand a little of what their competitors are doing. This will show you've bothered to find out where their position in the market is.
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