主题形象是旅游区规划的核心。

Theme image is the key point for the tourist zone planning.

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野趣沟旅游区根据资源情况，并避免与附近景区的近距离重复，选定开发主题为“野趣”。

Intersting ditch, and tourist resources according to avoid with nearby scenic close repeat, select the development theme "awesome".

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文脉是旅游区的文化主题和文化精神，是旅游区实体形象的文化补充，是旅游形象的内在文化精神。

Context is the cultural theme and spirit of a tourism region, which is also an inner part of destination image, and complements the physical image of a tourism region.

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