Kansei Engineering, aiming to explore the corresponding relationship between consumer emotions and product features, has been founded to fulfill the emotion needs of consumers.

感性工学正是在这种情形下产生，其旨在探求消费者情感与产品特性的对应关系，服务于消费者。

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The unprecedented collision of global needs and personal hopes, of human emotion and social technology, of powerful brands and newly empowered consumers, has the potential to transform our world.

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