Emotion Consumption and Design Strategy 论感性消费及设计战略
consumption emotion 消费情绪 ; 消费情感
consumption emotion descriptors 消费情绪项目 ; 识别出了消费情绪项目
Consumption Emotion Set 的消费情绪组合
Fashion consumption is the consumption which has the strongest vitality and the participation of emotion factors.
时尚消费是大众消费中最具生命力、最有情感因素参与的消费形式。
Studies shows that, the emotion display, service attitude and behavior of service provider influence customer emotion directly; meanwhile, consumption emotion influences customer loyalty directly.
有研究表明,服务提供者的情绪表现、服务态度和行为会直接影响顾客的情绪;同时,顾客消费情绪对顾客忠诚又存在直接影响。
CVS develops consumption concept, controls consumption behavior, advocate consumption culture, which individual ideal and emotion all involved.
消费价值体系培育消费观念,控制消费行为,倡导消费文化,把个体的理想与情感都纳入其中。
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