The quality of online video in the early 2000s was either hit or miss.

早在2000年时，在线视频的质量时好时坏。

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Either it was then hit by an asteroid which blasted much of its surface into space, or else the hot, young sun simply vaporised its outer layers.

当初它要么是被小行星撞击，其大部分表面爆裂进入太空，要么是因为热，年轻的太阳简单地汽化了其外层。

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So let's consider a bad (but likely) scenario where either you don't hit your targets, the market sours or competition is kicking your butt making it hard to fund raise.

所以让我们考虑这样一个很坏的（但是很有可能的）场景，那即是要么你没有达到目标，市场不景气或者激烈的竞争一直让你很难提高资金。

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The gun will be fired and will either hit the target or miss.

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You either hit the goal and get the full amount or you walk away with nothing but a lot of time and energy invested in your unsuccessful campaign.

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"I either hit great or horrific shots, " Woods said.

BBC: Darren Clarke January 2004